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03:39
One in three women is currently behind on cervical cancer screening, and Kara Egan is closing that gap with the first FDA-authorized at-home test. The CEO of Teal Health on why healthcare forgot design, and what happens when branding finally gets to do its job. π¬ The Gap Nobody Talks About: Cervical cancer is entirely preventable through screening. But close to one in three women are behind. Teal is built to bring that number down to zero. π¨ Healthcare Forgot Design. Teal Didn't: Open a Teal box and it says "Welcome to a more comfortable cervical cancer screening." Teal Health built the product around the best practices women already expect from every other category they spend money in. π₯ Awareness and Access Are the Real Problem: Most women don't know the Pap smear is a cervical cancer screening. And even if they do, finding the time and the appointment is its own barrier. The Teal wand removes both. π‘ Health Tech Investor to Healthcare Consumer to Founder: Kara started in health tech investing, worked across tech companies, and became a consumer of healthcare herself. That full-circle view is exactly what it took to see the gap clearly enough to close it. π± Your Later Self Is the One Who Takes the Leap: Kara started Teal at 39, pregnant with her second. Her advice: stop worrying about the perfect path early on. The point is making sure your later self is willing to take the jump.
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02:17
Daniel Kopec almost gave up on documentary filmmaking. Then he realized that stories about technology had become the most important stories about humanity. Now he is at Microsoft building storytelling environments that give audiences control, and asking what it really means to unlock human potential in the age of AI. The Question Microsoft Is Actually Asking: Not how can AI make us faster. How can it unlock human potential entirely. Where can people add new value with technology at their side. That is the real brief. π€ He Almost Walked Away From Documentary: Daniel had a moment of doubt. Long-form storytelling felt uncertain. He pivoted. And now documentary is having its biggest moment yet. He stayed in the game just in time. π¬ Brand Storytelling Is a Monologue. Fix That.: Traditional brand storytelling talks at people. Documentary work talks with them. Daniel is building storytelling environments where audiences decide where they go, how they navigate, and where they spend their time. π± Stories About Technology Are Stories About People: The reason Daniel ended up at Microsoft is simple. Technology stories had become some of the most important stories about humanity. He went where the story was. π‘ A Film About Fragrance and Beach Air: The movie Daniel wants to make is about how different locations change the way a fragrance sits on you. Near the beach smells different than a hotel room. Walking smells different than standing still. Some ideas are too good to let go. π
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05:13
Jody Neuhauser has been building in women's health since 2016, back when there were no industry conferences and most people were not paying attention. Now as Founder and CEO of 51&, she is democratizing access to women's health innovation and building what she calls a billion dollar annuity for women's health. 51& Is a Platform and a Movement: The AI-enabled platform matches women to health companies, events, and content based on their personal health journey. It also pools membership capital and reinvests it directly into fixing the system. π‘ The Real Gap Is Reimbursement: Your OB-GYN is not rushing you because they do not care. They are seeing 60 patients a day to keep the lights on. Jody says fixing reimbursement is the key to unlocking the trillion dollar opportunity in women's health. π₯ Creativity Is a Business Imperative: Women's health brands face severe platform censorship. Basic medical terms get flagged. Jody makes the case that women's health marketers are pushing creative boundaries out of necessity, not choice. π¨ The Industry Has Exploded Since 2016: When Jody started building there were no conferences, no celebrity conversations, no mainstream menopause discourse. Now there are over ten industry events a year. The momentum is real and it is just getting started. π You Matter and You're Enough: The advice Jody would give her younger self is the one most women spend years learning. Once it lands, everything changes. π«
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03:26
In a world obsessed with AI and digital everything, Allie Galloway is making the case for something refreshingly analog. The most important trend in marketing right now is human connection. Getting out there. IRL. And Yahoo is betting on exactly that with the Yahoo Explorer Society and the launch of Yahoo Scout. IRL Is the Trend That Matters Most: More than any platform shift or technology story, Allie says the most important trend right now is human connection. Face-to-face time with clients, partners, and the next generation of Yahoo users. π The Original Explorers of the Internet Are Back: Yahoo is leaning into its identity as the original home of discovery online. The Yahoo Explorer Society at Cannes honored that heritage with nods to Jacques Cousteau, curiosity, and authentic exploration. π§ Yahoo Scout Is Here: Yahoo's AI-powered answer engine helps people find answers in a visually rich way. Allie and her team are bringing it to life through experiences built around genuine discovery. π The Moment She Lives For: From radio promotion at Sony Music to global events at Yahoo, Allie has always chased the same feeling. That moment when the lights go down, the crowd roars, and her team looks up knowing they just nailed it. π― Relax. You've Got This.: Stop getting so in your head. Enjoy the ride. You are going to go to all the places you want to go. π‘
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03:57
Mattel is in the middle of one of the most pivotal shifts in its 80-year history, and Roberto Stanichi is leading it. The move from toy manufacturer to full IP ecosystem is not just a strategy. It is a bet on the emotional connection Mattel has built with fans since the very first brand they ever loved. From Toy Manufacturer to IP Flywheel: Mattel is building an ecosystem that spans movies, content, location-based entertainment, consumer products, and digital experiences. Toys are still foundational. They are just no longer the whole story. π¬ The First Brand You Ever Loved: Barbie or Hot Wheels are brands people are passionate about. That emotional connection, established early and running deep, is exactly what Mattel is building its entire future on. β€οΈ The Decision That Felt Impossible: A year ago, reorganizing an 80-year-old company to be brand-centric instead of category-centric felt overwhelming. Today it is their reality and Roberto could not be more excited about where it leads. π‘ Global to Local Only Works One Way: The bold move nobody is talking about yet. Global to local only works if you bring local intelligence upstream in your planning. Roberto is betting Mattel's entire content supply chain on that conviction. π Focus on Learning. Drive Change.: Do not focus on title. Do not focus on money. Focus on learning and driving change and that will take you places. π―
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02:42
Liz Jenkins describes herself as an overly pragmatic actress at heart, someone who grew up loving movies and TV but was also good at math. She found a career that let her do both. Now as CBO of NBCUniversal Entertainment, she is overseeing one of the biggest years in the company's history. Franchise First. IP First.: At the heart of everything Liz oversees is one conviction. Give audiences the stories they love, and build everything around the franchises and IP they already trust. πΊ SNL at 51 and Still Number One: In its 51st season, SNL is the number one comedy in television in the demo. Liz grew up staying up late at slumber parties to watch it. Getting to attend the premiere taping of SNL UK in London was a full circle moment. π Five Star Weekend Is Coming: Jennifer Garner and four of her best friends in Nantucket. Liz calls it a classic white wine drama and a feast for the eyes. It is the next big thing on Peacock. π₯ Love Island USA Is Shattering Records: Season 8 is breaking records on Peacock and the Casa Amor movie is drawing lines around the block at theaters. Liz calls it a lot of irons in the fire and that is an understatement. πΉ An Overly Pragmatic Actress at Heart: Liz loved movies and TV and was also good at math. Finding a career that let her do both, she says, was the luckiest thing that ever happened to her. π¬
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05:51
At a $6.5 billion product innovation company, Michelle Crossan-Matos is exactly where she is supposed to be. After zigzagging through P&G, Samsung, and Ulta Beauty, she landed at SharkNinja at the moment she calls the golden age of marketing, with AI at the center of it all. The Golden Age of Marketing Is Here: People went from fearing AI to realizing it is the most powerful tool marketers have ever had. Michelle calls this the golden age of marketing and she means it. AI is not replacing the human dreaming part of the job. It is fueling it. π€ SharkNinja Shut Down for a Week: In one week SharkNinja closed the company and built 400 AI solutions, from identifying viral content to creating CAD designs in a fraction of the time to finding faster supply chain solutions. No one knew. Now they do. π 25 New Launches a Year. 38 Categories.: SharkNinja is a product innovation and marketing company first. From the Chill Pill to kitchen appliances to beauty care, they are eliminating consumer pain points at a pace most companies could not imagine. π‘ The Social Community Is Pulling Them Into New Markets: SharkNinja's social community is so strong that consumers are asking when the brand is coming to their market. Expansion is the whole agenda right now. π± Have Intention. Build Your Hype Army.: Michelle lost her mother at 16 and was thrown into poverty. What got her out was clarity of intention and bold risks. She lives in Puerto Rico and commutes to Boston weekly. Most people call that crazy. She calls it living her best life. π
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06:01
Jonny Bauer spent 13 years at Droga5 before testing a theory at Blackstone: what if brand got a seat at the table before any other intervention happened. That theory became FundamentalCo, now working with six of the top ten PE firms and public companies like Delta Airlines, Visa, and Hilton. From BBH to Droga5 to Blackstone: Jonny moved to the UK right after college, worked on accounts like Unilever and Audi at BBH, then spent 13 years at Droga5 before joining Blackstone in 2021 to test whether brand could shape a company before anything else did. π Brand as the Thread, Not the Afterthought: Most companies bring in brand last. Jonny built FundamentalCo to flip that, using brand to align a company's transformation from day one. π§΅ AI as Transformation, Not Just Efficiency: Jonny draws a clear line between AI that speeds things up and AI that changes what a company actually is. With Thrive Capital's Crete Financials, his team helped shift an accounting firm toward a CFO mindset. π¬ Measure Twice, Cut Once: Brand plus AI beats AI alone, every time. The real question is never how to use AI, but what the company is trying to become. π‘ A Wordle Streak Before Any Big Meeting: Jonny starts every morning with the New York Times games. A clean sweep on Connections and Strands means he is ready for anything. π§©
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04:19
Josh Stinchcomb started at CondΓ© Nast navigating the disruption from print to digital before joining Dow Jones eight years ago to bring the Wall Street Journal into the next chapter. Now as Global CRO, his obsession is the same as it has always been: trust. And in a world where AI models are only as good as the data that feeds them, Dow Jones has something most companies do not. From CondΓ© Nast to Dow Jones: Josh watched the first great disruption in media up close at CondΓ© Nast, where he oversaw digital properties and built a centralized branded content studio. Everything he learned there turned out to be exactly what Dow Jones needed when he arrived eight years ago. π° Trust Is the Obsession: High-stakes decisions are being made every day using Dow Jones data. The bar for accuracy is incredibly high, and that is exactly what makes it incredibly valuable. Josh calls it an obsessive focus on being trusted. π― Crossing the Streams: Dow Jones is just beginning to unlock what happens when its business, risk, and energy verticals work together. Net new capabilities. Net new analysis. And a path to a billion dollars in EBITDA over the next five years. π AI Needs Better Data: Every large language model is only as good as what goes into it. Josh sees Dow Jones as uniquely positioned to make those models more valuable by feeding them exclusive, useful, and insightful information that nobody else has. π€ Meet Everyone You Can: The advice Josh would give his younger self is simple. Take the time to meet people even when it does not seem immediately useful. People remember when you gave time you did not have to give. π€
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04:47
KC Sullivan said yes to a CFO role at CNBC in 2009 without knowing exactly where it would lead. Fifteen years later he is running the whole thing globally, and the conviction driving every decision he makes has never been simpler: be essential to your audience. From GE to CNBC: KC spent nine years at GE working in finance roles around the world before jumping at the chance to become CFO of CNBC in 2009. He fell in love with how quickly media changes and never left. π Running a Hot Hand: CNBC has real momentum right now and KC is leaning into it. Going narrower and deeper, identifying the voices central to the audience, and making sure those voices are fully supported. π― The Most Important Word in Media Right Now: Essential. Audiences have more choice than ever. If you are not essential to them, they will choose something else. Delivering on your brand promise is the whole game. πΊ A Direct-to-Consumer Subscription Is Coming: CNBC is expanding beyond its cable legacy into something new. KC is not giving away the details but the direction is clear. π Say Yes. Blindly.: Japan at 23. Shanghai at 25. A pivot to global advertising under Linda Yaccarino. KC has built his entire career by saying yes to the things that stretched him most. The advice he gives everyone is exactly two words. π‘
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04:32
Fred Asquith spent six years trying to find his voice, moving from real-life comedy to sketch comedy before landing on film criticism. He found the voice that felt authentic, and now he is building a community around a passion he almost talked himself out of trusting. Six Years to Find the Voice: Fred started making content six years ago and tried real-life comedy and sketch comedy before landing on film. He found his authentic voice. π¬ Letting People In Changed Everything: The turning point was letting his audience into his family and relationship life enough to create a narrative. Not manufactured. Completely real, but curated with intention. π± Letterboxd Is Life: Fred fell in love with Letterboxd as a late arrival to the platform and is now obsessed. His goal is the best esoteric three-word review that gets 300 likes. π₯ The App Running His Business: Things, a third-party scheduling and notes app, runs his business and his personal life. WhatsApp handles his business negotiations. π² Trust Your Strengths Earlier: Eighteen months ago Fred wasn't sure he knew enough about film to talk about it online. Now he knows the real strength was never how much you know. It is how passionately you communicate what you love. π‘
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04:38
Chief Johnson started break dancing, signed a record deal, and spent 15 years in the streets of Los Angeles learning marketing before landing his first corporate job at PUMA in 2017. His first week they sent him to Roc Nation to present on Meek Mill and Yo Gotti's partnerships. He barely knew how to write a proper email. Now he is leading entertainment marketing for a 76-year-old brand and winning film festivals along the way. Nine Lives and Counting: Break dancing led to rap, rap led to a record deal, a record deal led to streetwear mentorship in Pasadena, and streetwear led to marketing. Chief Johnson did not plan any of it. He just kept following what he loved. π΅ First Week at PUMA, First Meeting at Roc Nation: Chief landed his first corporate job in 2017 and was sent to Roc Nation to present on two major partnerships before he even knew how to start a professional email. His boss pulled him aside and said you cannot open with "Yo." He learned fast. π§ Content First. Brand Second.: The marketing that cuts through is never about the product first. Chief's approach is storytelling and connection up front, with the brand layered in to amplify. PUMA submitted a short film to festivals on a whim and won the LA Film Festival, a Telly Award, and made it to Tribeca. π Every Trend Is Rotational: Chief's 11-year-old daughter came home asking for Pro Club because it was trending at school. He reminded her he used to buy Pro Club at the flea market in 1986. Brands design two to three years out for exactly this reason. π Love Thy Neighbor. Period.: Chief's advice to his younger self and everyone else is old school and simple. Be as happy as you can. Your interaction with people can set their whole day up or tear it down. Bring it back biblical. π
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06:32
Ryan Webb and David Mataranglo sat down at Cannes Lions 2026 to talk about the one thing every panel kept coming back to: outcomes. David calls it the word of 2026, and together they make the case that the path there runs straight through live sports, programmatic buying, and a simpler viewing experience for consumers. Outcomes Is the Word of 2026: David makes it plain. Everybody is talking about business outcomes now, and that was not the case a year ago. Business growth, incrementality, true attention and influence. That is what clients are asking for and what the industry has to deliver. π Live Sports Is the Most Premium Environment: Every advertiser wants in on the sports conversation because it is the highest engagement, most premium live environment available. The World Cup, Formula 1, the Knicks. The cultural moment is the media moment. π Targeting Does Not Have to Cost You Scale: David pushes back on the idea that precision shrinks your reach. You can buy for scale and precision at the same time, and the best outcomes happen when you stop treating them as a trade-off. π― DIRECTV Advertising Is Solving the Fragmentation Problem: One remote. One login. One bill. Ryan makes the case that consumers are drowning in apps and logins and DIRECTV Advertising is building the aggregation layer they are going to want. πΊ Lady Gaga, RosalΓa, and a Child-Sized Poncho: David saw Lady Gaga at Citi Field in the rain a decade ago, bought an extra-large poncho that turned out to be extra-large child size, and had to stretch the plastic until it ripped. Some concerts just stay with you. πΆ
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05:27
David Sable told us at TribecaX, he realized early on that sports were never going to be his path, so he found his way into theater, then advertising, training at Young & Rubicam before working alongside legends like Harold Burson and Lester Wunderman. Now as Executive Vice Chair at Stagwell, he is bringing together advertising, digital transformation, and PR for one of the most diverse client rosters in the industry. From the Theater to the Ad Agency: David knew the NBA and NFL were never drafting him, so he leaned into his creative streak, acting in and eventually directing school plays. A piece of copy he wrote in high school caught a client's attention, and from there the path into advertising became clear. π Trained by the Giants: David trained at Young & Rubicam, then worked under Harold Burson at Burson-Marsteller and Lester Wunderman at Wunderman. He calls it standing on the shoulders of giants, and credits those mentors with shaping everything that came after. π The Tech Company's Tech Company: Stagwell works with Microsoft, Adobe, and Apple alongside wins like Mondelez, Heineken, and Visa. Analysts now call Stagwell the company to watch, spanning advertising, digital transformation, and PR under one roof. π The Hat, The AI, and The Address That Was Real: David used Claude to find a Montecristi straw hat, and the AI pointed him to a specific store, a specific size, and even the name of the shop owner. When he arrived, the hat was already in hand. Not magic. Just knowing how to ask the right question. π© Never Take a Job for Money: David's mentor taught him not to chase salary, titles, or the corner office. The only questions that matter: are you learning, are you happy, are you surrounded by good people, and can you make a difference. π‘
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02:34
WPP Media and Snap brought their luxury research partnership to life at Cannes Lions 2026, hosting a luxury soiree at La Malmaison built around an immersive AR art exhibition. Clients put on Spectacles, walked through a gallery of portraits, and stepped directly into the art itself, all in service of one question: how is desire being created for luxury in the age of immediacy. Stepping Into the Portrait: Clients sat down, put on Spectacles, and walked through portraits of celebrities and monarchs that responded to their presence. At one point they were inserted directly into the artwork. πΌοΈ Shock, Surprise, and Delight, in That Order: The experience was built as a series of small surprises using technology that had never been used this way before. The natural order for any great reveal. β¨ A Lifetime of Painting Meets a New Medium: The artist behind the exhibition has spent his career exploring how painters trick the eye into seeing depth on a flat canvas. Spectacles let him do things that were never possible on a canvas, fully holographic and three-dimensional. π¨ Desire in the Age of Immediacy: The research behind the experience spans nine countries and multiple luxury categories. The question driving it all: how does Gen Z experience luxury without ever needing to own it. ποΈ The Future of How We Experience Art: This is not a one-off activation. Technology has turned art from a passive, one-way experience into a dialogue, and that shift is only accelerating. π₯
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