Curious Minds Build the Best Teams

Todd Porch told Strategus' founders he wasn't interested in a job, then spent six months asking them questions until they asked him to lead the company. Now he's CEO, and from the boardroom to his kitchen table, asking the right questions is still how he gets things done.

The Lesson From His First Management Job: Todd's first time leading people at Sprint taught him the most important thing he knows. Leadership isn't about getting people to do it your way. It's about equipping them to do it theirs. 💡

From Broadcast.com to Strategus: Todd spent 14 years at Broadcast.com and Yahoo in the early days of online video, then moved to Comcast and on to London. In 2020 he told Strategus' founders he wasn't interested, then spent six months digging into their strategy before agreeing to lead the company. 📺

Not Off the Shelf: Strategus started in CTV and now builds plans across online video, display, out of home and audio. Todd says the difference is the people around the table, who build campaigns that don't feel like normal ad campaigns. 🎯

Dad of a Culinary Scientist, a Fashion Designer and a Pre-Law Kid: None of his three daughters went into advertising, so he's never short on questions. As he puts it, he'll never go hungry, he'll always have the right thing to wear, and someone will always defend him. ❤️