The Retail Media Orchestrator

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From Walmart to the World: Drew started in the early days of Walmart e-commerce when they were figuring out how to fund the build. The answer was advertising. That became retail media 🛒 

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Building One of the Largest: Drew joined Walmart Connect's initial leadership team in 2017. Five years later, they'd created one of the largest retail media businesses on the planet. Now he's helping the rest of the market catch up 🚀

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The Orchestration Layer: Vantage connects all the disparate systems in retail media into one centralized platform. From campaign planning to measurement, all workflows are seamlessly in one place 🔗 

 

AI Gets Real: Retail media is moving from AI hyperbole to practical applications. The hype is calming down, and the industry is getting back to what actually matters 🤖 

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Maintain the Network: What advice would Drew give his younger self? Be more intentional about fostering relationships. He's met phenomenal people who've gone on to do amazing things 🤝