In Conversation with DIRECTV Advertising
The Dinner That Started It: DIRECTV Advertising and Publicis met in New York and aligned on rethinking out-of-home advertising completely. The conversation turned into a partnership building screen-agnostic solutions and reaching new audiences together 🤝
Beyond the 30-Second Spot: DIRECTV Advertising breaking traditional media walls with pause ads, in-flight screens, hotel displays, and more. Inventory that follows fans from home to stadium, reaching them throughout their entire journey ✈️
The Sports Leader Everywhere: DIRECTV Advertising shows up for every game, not just the big ones. Super Bowl, Olympics, World Cup, and everything in between, with branded opportunities that brands can access programmatically 🏆
Clean Inventory, Measurable Results: The fragmented fan journey needs to be managed through supply. DIRECTV Advertising delivers clean inventory with controlled reach and frequency, so brands get measurable ROI at every touchpoint 🎯
Built for What's Next: When partners understand each other's business, innovation happens. Building new opportunities, proving value, and scaling for the future. The partnership is just getting started 🚀
