Tee It Up. Then Hit the Cinema.

Will McIntosh helped golf courses get on the internet right out of college. That startup led to GolfNow and he has been building ever since. Now running digital platforms and ventures at Versant across four verticals, golf, business news, political opinion, and genre sports and entertainment, he has one thing he wants the industry to hear: theatrical moviegoing is not dead. Not even close.

Four Verticals. One Clear Vision: Golf with CNBC as the anchor asset. Business news and political opinion with MS NOW at the center. And genre sports and entertainment with Fandango and Rotten Tomatoes. Will oversees two of the four and says the businesses are thriving. 🎯

The Box Office Is Back: This is the first year post-COVID and post-guild strikes with a full, unimpeded pipeline of big films. Will says the US box office will surpass $10 billion this year and could reach $11 billion. The Odyssey and the new Spider-Man are wrapping up a summer worth talking about. 🎬

YouTube Creators Are Making Hollywood History: Iron Lung by Markiplier. Backrooms by Kane Parsons. Obsession by Curry Barker, made for under a million dollars and now past $500 million globally. Will says it may go down as the most profitable film ever made. 📱

Two Acquisitions Already Moving: Fandango1, formerly INDY, is the market-leading tech platform for cinema operators. Full Swing brings simulator technology into the golf ecosystem. Both are trending in the right direction. 💡

Connecting People with Their Passion: Golfers and golf courses. Moviegoers and studios. The whole philosophy is the same: build connected ecosystems that serve the people who care most. ⛳