Outcomes+ Is the Missing Piece

Outcomes+ Has Arrived: Comcast Advertising just launched a next-generation targeting and attribution solution that is amplifying TV's impact as a performance channel. Powered by AI and first-party data from over 30 million households, this is the measurement upgrade the industry has been waiting for. 📺

Prime Video Is Now Open for Local Advertisers: For the first time, Comcast Advertising's local and SMB customers can access Prime Video through a new Amazon Ads partnership. Two hundred million monthly viewers are suddenly within reach for businesses that never had access before. 🎯

TV Finally Gets the Credit It Deserves: For too long, TV performance has been attributed to digital due to outdated attribution models. Outcomes+ changes that with full funnel measurement partnerships across Mastercard, Fandango, Clarivoy, and more. 🏆

AI Gets to Work: Outcomes+ is not just a measurement and targeting tool; it is a full suite of AI-powered activation products that find the right audiences, build smarter campaign schedules, and optimize every dollar from the very start. 🤖

The Results Are Already In: The proof is already in. A recent MINI USA campaign using Outcomes+ drove a 300 percent increase in brand favorability and a 5x increase in high-intent actions on their website. 📈

Bounce The Day Away: James shares his mental health hack is joining his 9 and 7 year old on the trampoline before dinner. No better way to unplug than bouncing the day away 🤸