How the Ad Council Multiplies Impact Through Partnership

Ad Council's DJ Perera found the perfect convergence point after navigating the .com bubble, agencies, and corporate America. As advertising gets commoditized, she's seeing partners crave something fundamentally different, and she's leading an 80-year-old institution that the industry built and still believes in. There's also a shift happening with AI that's changing how time gets spent on what actually matters. Watch to find out what she's really up to.