top of page

Media Strategy is Diplomacy 

From UN Secretary General to Media Strategy: Chrissie wanted to lead the United Nations at 18. Then a classified ad in The Guardian redirected everything in 2000. Turns out, the skills she wanted for diplomacy—persuasion, reading cultures, leadership—are exactly what the media needs now 🌍 

The AI Conversations Worth Having: Chrissie at OMD USA focuses on three things: how AI changes decision-making systems, how to avoid bias when building audiences, and whether it makes lives better. Cutting through hype to what matters 🤖 

Stop Romanticizing Innovation: Chrissie's hot take: know your fundamentals and stay rigorous. How does a brand grow? How do people remember it? Not sexy, but way more effective. The case against chasing shiny things 💡 

Slower Can Be Smarter: Chrissie used to worship speed. Now she thinks better questions and takes a beat before deciding. Quality over quick—the mindset shifts that change everything ⏸️ 

Why Apple Keeps Winning Her: Decades of loyalty because it just works. The ecosystem fits together; the design works; it knows what she needs. As a strategist, Chrissie sees exactly why the basics Apple nails—consistency, memory, recognition—keep winning 🍎 

bottom of page