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VideoAmp's Randy Laughlin: The Data Legend Who's Only Getting Started

This data engineering icon has been serving linear TV intelligence since 2006 (yes, he's been that guy longer than most of us have had smartphones). This man has built companies that Microsoft bought, turned linear TV data into cross-screen empires, and survived more industry pivots than most people have had job changes.

We're talking 90-day needs, 8-day miracles, zero downtime, and the kind of partnership story that makes you believe in corporate fairy tales again. 🧚‍♀️

VideoAmp's Randy Laughlin: The Data Dude Doing it All

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🎯 From Code to Cross-Screen: Computer science engineer turned serial entrepreneur—Randy's spent two decades turning linear TV data into advertising power.

⚡ The VideoAmp Revolution: Complete makeover—new leadership, rebuilt tech stack, API-driven everything—transforming from DSP to full-funnel attribution powerhouse.

🤝 The Ultimate Vendor Rescue: When a competitor killed VideoAmp's metadata contract with 90 days' notice, TiVo swooped in with lightning-fast execution.

💭 The Reality Check: Randy's controversial take—everyone in ad tech takes themselves too seriously when "we're not doing brain surgery, we're selling ads.

📰News You Should Know

‘The Social Network Part II’ In Works At Sony With Aaron Sorkin Set To Write And Direct; Pic Inspired By WSJ’s ‘The Facebook Files’
Aaron Sorkin is on board to write and direct a follow-up to The Social Network based on the Wall Street Journal series The Facebook Files.
Dell’s new Premium laptops are here, for the XPS rebrand nobody asked for
Not much has changed besides a new name and some small spec bumps.
The future of filmmaking? USC gets $25 million for virtual production center
Warner Music Group majority owner Len Blavatnik’s family foundation has donated $25 million to create a virtual production center at the USC School of Cinematic Arts.

☀️Next Week on ATM

You are going to get some DIRECT-"TV" access on Monday📺

XOXO,

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